Peruvian-American social media specialist and freelance creative Andrea Devoto says beauty for her is a feeling. “When you encounter something beautiful, it makes you feel good. And when you feel beautiful, that inner beauty radiates outward,” she says. For Devoto, it’s crucial to appreciate and embrace her unique traits and try not to compare herself to others online.

Her makeup style leans toward the minimal. She calls heavy foundations her “worst enemy,” opting instead for tinted SPF. On special occasions, she’ll use a lightweight foundation and concealer for her base, pairing that with a subtle cat eye, pink blush, and bold lipstick. Contour is the one thing she won’t attempt; despite wanting pronounced cheekbones, it’s just not her style.

Her mom’s best beauty advice, similarly, is to embrace her natural self. Growing up, Devoto’s mom would advise against dyeing her hair or plucking her eyebrows, warning of the damage and regret it might cause her. “I hated it at the time,” Devoto says. “But now I appreciate it because not only was she right, but it instilled in me the importance of always staying true to myself and thinking before I follow any beauty trend.”