Hailey Bieber just got a new hairstyle.

On February 11, the founder of Rhode brought her A-game in terms of beauty to the 2024 Super Bowl.

She and Justin Bieber watched the game together, and her rich chocolate brown hair had a subtle but noticeable change.

Even though Hailey is well-known for her brunette hair, she upped the ante by colouring it a deeper shade of black. She wore her new hairdo in loose waves with a centre part.

The 27-year-old also added an unexpected twist to her simple costume for the Kansas City Chiefs vs. San Francisco 49ers NFL game in Las Vegas.

Hailey looks to have been inspired by TikTok’s “Mob Wife” outfit, wearing a Saint Laurent coat with furry animal pattern, a white T-shirt and denim trousers.

To complement her look, her hubby wore a black ball hat and a light brown Marine Serre shirt with a crescent moon motif.

However, the couple’s clothes does not always match.

“It’s so funny because I see so many people talk about this,” she told GQ Hype in an interview.

“He may want to wear baggy sweats to dinner, and I might want to wear a tiny little dress just because that’s how I’m feeling.”

“We can’t sit there and be like, ‘So I’m going to wear this and you’re going to wear this.’”