ALEXANDRIA, VA — A medspa popular with celebrities in Los Angeles will journey from the West Coast to the banks of the Potomac River to open its first Virginia location.

SEV, a medspa founded in 2010 by Sevana Petrosian, has signed a lease for 106 N Washington Street in Alexandria. The business specializes in aesthetic services like laser hair removal, injectables and body contouring.

Petrosian started SEV in the back of a hair salon in Glendale, California and has expanded and drew visits from celebrities in Beverly Hills and West Hollywood. Now, the medspa has locations in other states.

“I am thrilled to announce the latest addition to the SEV family with the signing of our lease for a new location in Alexandria,” said Petrosian. “When I started SEV, I noticed that all med spas were owned by men, which motivated me to design a space specifically for women – a place that exudes warmth and comfort, more akin to a cozy home than a clinical setting.”

The Alexandria location is expected to open in July, but an exact opening date has not been confirmed. The medspa will start with laser hair removal services and offer additional services later, including injectable procedures and advanced skin and body treatments.

“At every SEV location, we prioritize comfort and convenience, especially for treatments that may feel sensitive or personal,” said Petrosian. “Our goal is to deliver unparalleled service in our thoughtfully curated spaces, offering a luxurious yet accessible experience for each and every client.”

For more information, visit sevlaser.com.