Neutrogena Rapid Wrinkle Repair Retinol Pro+ .5% Power Serum ($30)

Celeb who loves it: Kerry Washington

I’m just going to let Kerry Washington take it away: “I love the new serum [Rapid Wrinkle Repair Retinol PRO 0.5%], which is the brand’s strongest retinol, but it’s also really gentle. I’m somebody who’s had eczema my whole life, so I have to be really careful—my skin is volatile and sensitive—and this serum is really effective for dark spots and fine lines, but also gentle. If you’ve heard about retinol and you want to try it, this is the perfect product to try. Or if you already love retinol, this is great for you too. It’s really lightweight, but it has a real power punch. I think it’s important to use products at night that don’t weigh your skin down.”

BUY ON AMAZON – $30

BUY ON TARGET – $39