Pixellot

3Step Sports, a major operator of youth sports across all 50 states, has partnered with Pixellot to install more than 300 of its AI-powered cameras across its breadth of sports and leagues. Pixellot cameras automate the capture and production of sporting events, following the action without any human input. 3Step counts 185 sport operators in its portfolio with a reach of more than 1.1 million athletes in nine sports. Pixellot will expand viewing access, support player development and aid in college recruitment and NIL use cases. It is already used widely across the US at the high school level owing to its partnership with the NFHS for streaming and last year’s addition of analytics.