Avenue buys ‘sizable’ stake in Trackhouse Entertainment Group


 

Trackhouse Entertainment Group has received a “sizable” investment from Marc Lasry’s Avenue Sports GroupChris McDill/Icon Sportswire via Getty Images

Former Bucks co-owner Marc Lasry’s Avenue Sports Fund has “taken a minority stake” in Trackhouse Entertainment Group, a motorsports company founded by former NASCAR driver Justin Marks, according to Randall Williams of BLOOMBERG NEWS. The parties declined to disclose the investment, only saying it is “sizable.” Avenue Sports, a fund launched in 2023 under Lasry’s Avenue Capital, recently made an investment in pickleball and “was part of a consortium” that bought SailGP’s U.S. team. Lasry, who sold his 25% stake in the Bucks last year, said that Avenue, which has about $12.5B under management, had been “looking to invest in the motorsports for some time.” Marks said that the money from Avenue “will be invested in several areas, including technology to boost performance on the track and fan engagement” (BLOOMBERG NEWS, 7/17).

 


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