Global fashion brand Claire’s partnered with Kohl’s to bring the brand’s assortment of fashion accessories and products to shoppers nationwide. At the start of October, Claire’s began to roll out its assortment of jewelry, accessories and cosmetics, as well as seasonal items, to more than 700 Kohl’s locations nationwide. The roll-out will be complete at the end of October.
Within each Kohl’s, Claire’s will have a presence in three unique formats:
- A product display for Gen Alpha / children spotlighting the brand’s assortment of hair accessories, jewelry and cosmetics.
- A display targeting Gen Z / a mature audience with jewelry, hair accessories and cosmetics.
- A display positioned near the checkout featuring seasonal items as well as novelty products.
As Claire’s continues to expand its partnerships with leading retailers across grocery, drug, toy, apparel and department stores globally, this new relationship builds on the recent success with Macy’s. In November 2022, Claire’s announced a strategic partnership with Macy’s, beginning with 20 Macy’s locations nationwide, including within eight flagships. Today Claire’s is available in more than 125 Macy’s locations. Today Claire’s is available in more than 40 retailers globally including Macy’s, CVS, Walmart, Amazon, Albertsons, Kroger, Asda, Tesco, DSW, Galleries Lafayette, Matalan, Toy Center, Madeleine, Toys R Us and more in addition to the brand’s more than 2,750 owned stores worldwide, including through a recently expanded presence in Europe.