A hair volumizing spray, trendy flats and more editor-approved Amazon bestsellers


Sip that pumpkin spice! Snuggle in all the chunky blankets! Don the flannels! Labor Day is behind us, which means summer is (unofficially) at a close — and we’re all about letting the cozy fall vibes take over.

Shop TODAY editorial director Adrianna Brach is just as excited to update her wardrobe and beauty routine for the new season. She stopped by Studio 1A to share some of her favorite picks, from 50% off sweater vests to soft and stylish ponte pants. Plus, if your hair doesn’t react well to the seasons transitioning, Brach found a brand-new thickening treatment to enhance your every strand (plus, we even have an exclusive discount code!).

Don’t cry because summer is over, smile because we’ve listed our favorite Amazon bestsellers below to get you in the fall mood in no time.

Seen on TODAY | More bestselling Amazon finds | Sign up for SMS | Meet the expert | How we chose

Saodimallsu Cap Sleeve Knit Top

We’ve officially entered that tricky post-Labor Day period, when it’s not yet cool enough for long-sleeved layers, but our peak summer tank tops don’t feel quite right either. Luckily, Brach may have found a stylish solution with this pullover vest, which is designed with a knit material that is lightweight yet feels like your coziest sweater, per the brand. It currently comes in 22 colors and sizes S-XL, and will make for the perfect oversized top to pair with a straight-leg jean this fall.

Amazon Essentials Ponte Pull-On Pants

Are you already busy swapping your shorts for comfy pants in preparation for a new season? When aiming for stretchy and comfortable material, Brach says these pull-on pants will deliver. She warns not to be fooled by the polished and structured look; these may have office “boss” written all over them, but the thick material and pull-on design are made for all-day wear. She also loves the mid-rise fit and how easy they are to dress up or down. Just be aware that the brand claims the style runs big, so you might want to size down to achieve a slimmer fit.

Dream Pairs Square Toe Slingback Flats

A polished flat has become a year-round staple, but we all know fall is the time when the style truly shines. That’s because classy pairs like these appear out of the woodwork, which Brach loves for their vintage-inspired design. While she currently owns (and loves) the two-inch-heel version of this shoe, she’s also a big fan of the mini heel that offers just as a sophisticated look without compromising comfort. You can grab these slingbacks in five neutral colors, which all feature that signature cap-toe design for a touch of elegance.

IFKM Gold-Plated Jewelry Set (36 Pieces)

Layering for fall certainly isn’t limited to clothing! With this 36-piece set (yes, you read that right!), you can mix and match dozens of necklaces, rings, bracelets and earrings to your accessory-obsessed heart’s delight. “This set is another easy way to elevate your outfits for the new season,” says Brach. Each piece is designed with tarnish resistant and hypoallergenic gold-plated alloy, but the brand warns against wearing them in the shower to keep them looking their very best.

Virtue Flourish Density Booster Spray

Are you noticing more hair stuck in your hairbrush or swirling around your shower drain these days? You’re not imagining it — seasonal hair loss is very real.

Fortunately, Virtue just launched a new spray to help tackle mild to moderate hair thinning. According to the brand, its formula works to fuel fatigued follicles and nurture new growth. “It absorbs fast and smells amazing,” raves Brach. “I have been using it before blow drying my hair, and it gives my roots a lifted and fuller look.”

If you want to give it a try, we got our viewers a 30% off discount code! Just make sure to use TODAYVIRTUE at checkout.

Virtue Flourish Hair Thickening Styling Treatment

While Virtue’s new density spray gives your hair a thickening boost, it’s wise to finish your styling routine with Virtue’s volumizing treatment for extra oomph — which we also scored you a deal on when you use our code TODAYVIRTUE at checkout for 30% off! According to the brand, the “soufflé-like” cream immediately plumps each strand to give it all-day volume and thickness.

E.l.f. Perfect 10 Eyeshadow Palette

According to experts, the saying “an oldie but a goodie” doesn’t apply to your eyeshadow — you should be replacing them around the two-year mark. If you’re due for a clean-out of your tried-and-true palettes (trust us, you don’t want to risk an eye infection for a smokey eye), don’t worry. We found the perfect replacement that will add a variety of fall-inspired shades to your beauty routine.

For under $10, this E.l.f. palette will give you 10 easy-to-wear, blendable shades that can be used to create anything, from everyday looks to something bolder. According to Brach, each shade is highly pigmented and a little goes a long way!

More bestselling Amazon finds

Dokotoo Oversized Denim Jacket

Can you every have too many jean jackets? There’s no way we can resist this distressed style that boasts a fall-coded oversized fit, soft fabric and a trendy frayed hem. “Obsessed doesn’t even begin to describe it!” raves one five-star reviewer. “This oversized denim jacket has become my instant fave. The boyfriend cut drapes perfectly, giving me that chic, borrowed-from-the-boys vibe, and the distressed detailing adds a touch of edgy attitude.”

Vonmelli Gold Buckle Belts (Pack of 3)

Sometimes the finishing touch to an outfit is right under your nose, or in this case, under your waist. Nothing completes a look like a belt, and we found a set that includes the trifecta of neutral-colored accessories. They’re made from faux leather and feature statement buckles (with various shapes to choose from) that have a shiny gold finish.

BS-Mall Makeup Brush Set (18 Pieces)

You mean, there’s a way to replace all your makeup brushes for just $10? Sign us up! This 18-piece set includes everything you need to perfect your base, blend your shadows, line your lips and so much more. With nearly 50,000 total ratings, this Amazon’s Choice product is clearly a reviewer favorite — and the perfect solution to cleaning out your old and dirty tools.

Elizabeth Arden Retinol + HPR Ceramide Capsules

It’s all down to the numbers when it comes to this skin-renewal cream. First, its formulated to be 10-times more potent than pure retinol; it promises to improve wrinkles in just seven days; and 97% of users say their skin looks more youthful after a single week of use. With additional skin-loving ingredients like power peptides, bisabolol, vitamin E and phytoceramide, it’s no wonder so many users are seeing such effective results.

Imily Bela Womens Boat Neck Shirt

The ’90s are back! Consider this nostalgic shirt your lightweight pre-fall sweater that you can layer in the cooler months. It’s breathable and soft, and comes in cute neutral shades for fall that will pair well with jeans, casual pants, skirts and more.

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Meet the expert

  • Adrianna Brach is the editorial director at Shop TODAY, with over a decade of experience as an editor covering beauty, fashion and shopping.

How we chose

The Shop TODAY editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews and even use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think TODAY.com readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not TODAY. Pricing and availability are accurate as of publish time. Learn more about Shop TODAY.


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