On Tuesday, Oct. 15 at 11CT/12ET please join us for a free webinar that will explore sports and active nutrition for women of all ages and stages of life, from areas of opportunity to consumer trends that are shaping the future of the sector.
The webinar will kick off with insights from:
- Katie Hirsch, PhD, EP-C, CISSN, Assistant Professor | University of South Carolina
- Sherry Frey, Vice President, Total Wellness | NielsenIQ
- Ivan Wasserman, Managing Partner | Amin Wasserman Gurnani LLP
The presentations will be followed by a discussion moderated by Danielle Masterson, editor at NutraIngredients-USA, and wrap up with questions from the audience.
What to expect
“While the demand for female specific health and nutrition information is at an all-time high, recent statistics suggest that only 6% of Fortune 500 companies are sponsoring women’s sports. This means there is a large opportunity, especially for small or emerging brands, to take advantage of this space and reach active women,” said Hirsch. “In this talk I look forward to identifying areas of opportunity for nutrition and supplementation specific to women across different ages and life stages.”
Frey will dissect how women of various ages are approaching sports and active nutrition from a consumer research standpoint.
Wasserman will provide an insider’s perspective on legal and regulatory pitfalls, focusing on hormone-related claims. “I’m very excited to learn more about this exciting—yet still seemingly underserved—category,” he said. “The growth prospects seem to be immense and presents an amazing opportunity to all those able to do it right.”
For more information and to register for this free event, click here. Can’t make it? Register and watch on-demand at another time.