As the 2024 Victoria’s Secret Fashion Show makes its long-awaited return to New York City on Tuesday, top models prepare to take the stage, including Gigi Hadid, Alessandra Ambrosio, Taylor Hill, Paloma Elsesser and Devyn Garcia. While the spotlight is often on glamorous makeup and dramatic runway transformations, this year, models have been seen embracing their natural beauty backstage.
Jessie Aina backstage at the Victoria Secret Fashion Show
Nina Westeverlt/WWD
Among the models, Tyra Banks, Adriana Lima, Gigi Hadid and Alessandra Ambrosio were captured backstage before makeup artists began their work, giving a rare glimpse of their makeup-free looks. Joining them were Josephine Skriver, Jessie Aina and more all showcasing bare skin, allowing their natural features to shine before getting runway-ready.
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Josephine Skriver backstage at the Victoria Secret Fashion Show
Nina Westeverlt/WWD
While the Victoria’s Secret models will eventually be fully glammed up for the runway, their makeup-free appearances backstage signal a growing movement in the industry to highlight natural beauty. Whether on the streets or behind the scenes at major fashion events, the no-makeup trend is gaining momentum, with top models and celebrities alike opting for a more stripped-back look.
Tyra Banks and Alessandra Ambrosio prepare backstage at the Victoria’s Secret Fashion Show 2024 on October 15, 2024 in New York City.
Getty Images for Victoria’s Secr
These candid no-makeup moment reflects a wider trend gaining traction in the fashion world. Recently, actress Pamela Anderson, known for her iconic ‘90s beauty looks, has been making waves by attending fashion shows without makeup. During Paris Fashion Week, Anderson was spotted makeup-free at The Row, Isabel Marant, and Victoria Beckham shows, capturing attention with her choice to forego cosmetics and embrace her natural beauty. She even spoke to WWD about her decision, saying it allowed her to “let her natural beauty shine through.”
Backstage at the Victoria Secret Fashion Show
Nina Westeverlt/WWD
After a six-year hiatus, the Victoria’s Secret Fashion Show is back. The 2024 spectacle airs live on Prime Video and across the brand’s YouTube, Instagram and TikTok channels. Former Angels such as Tyra Banks, Alessandra Ambrosio and Taylor Hill will walk the runway alongside new faces like Paloma Elsesser and Devyn Garcia. Cher, Tyla and Lisa of Blackpink are the evening’s musical guests.