It is a “factual media and entertainment company” headquartered in Silver Spring, Md., and in some ways takes its cues from the original Discovery Communications, which 20 years ago was based in this Washington, D.C., suburb.

That’s because Curiosity Inc., traded on Nasdaq, was founded nine years ago by Discovery Channel founder John Hendricks and his daughter, Elizabeth Saravia. Now, Curiosity is diving into the world of free ad-supported streaming television in a big way.

FAST channels are being launched by Curiosity on Fubo, DirecTV, Xumo, Sky UK, STARZ ON and Fawsome TV.

“Curiosity’s growth in the FAST space reflects the surging demand for high quality ad-supported factual content and gives Curiosity opportunities to expand its digital footprint and diversify its revenue streams,” the company says.

Curiosity Now, the media company’s flagship FAST channel, offers “classic” Curiosity content “stacked for optimal binge-watching in a brand-safe environment for the entire family.”

Curiosity Now is now available in Fubo’s Pro Base Plan as well as the free tier. Fubo viewers already have access to Curiosity’s premium pay TV linear channel Curiosity Channel and the flagship SVOD add-on Curiosity Stream.

“Curiosity’s ability to build strong, scalable partnerships with major platforms and distributors positions us to take full advantage of the trends in consumer demand,” said Jay Sodha, VP of Business Development and Partnerships at Curiosity. “FAST channels represent a key component of the current media landscape, and we’re excited to build on our momentum with a commitment to investing in this growing market in 2025.”

Curiosity’s distribution network covers more than 100 platforms across audio and visual media. The recent FAST launches represent the latest in a series of successful deals and new partnerships for Curiosity globally this year including FAST channel launches in the United States on Vizio and Samsung TV+; in Canada on LG, and in Europe, FAST channel launches across five countries on Samsung TV+ and on Rakuten in the UK, Netherlands, and the Nordics.