On Saturday, February 1, 2025, Prescott Farmers Market (PFM) began issuing coupons at the Information Booth for free, Arizona-grown fresh fruits and vegetables to qualifying, food-insecure households through the Arizona Farmers Market Nutrition Program (FMNP).

The FMNP provides Arizona-grown fresh-cut herbs, fruits and vegetables to women participating in the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC), to seniors who participate in the Commodity Supplemental Food Program (CSFP) and to low-income seniors who self-declare through farmers market coupons distributed once per year. PFM is an authorized issuer of FMNP coupon booklets.

WIC participants receive $50 worth of coupons (an increase from $30 in previous years) when they show a physical or digital copy of their WIC FMNP Eligibility Card at the PFM Info Booth. Participants can obtain this card at their WIC appointment. The eWIC card and EzWIC app cannot substitute for the Eligibility Card. All WIC participants in a household are eligible to receive the coupons. Each participant who receives a WIC FMNP booklet will also receive an extra $50 in FMNP Match coupons.

CSFP participants receive $50 worth of coupons when they present their yellow CSFP card or self-declare their income. Proxies are permitted to collect the coupons but cannot certify the income declaration. Declaration forms will be available at the PFM Info Booth. Each participant who receives a Senior FMNP booklet will also receive an extra $50 in FMNP Match coupons.

Coupons must be used at the Prescott Farmers Market towards the purchase of fresh, whole, unprocessed, AZ-grown produce, dried beans and herbs. The deadline to receive the coupons from the PFM Info Booth is September 27, 2025. WIC and CSFP coupons must be spent at PFM by November 22, 2025. Match coupons must be spent by December 27, 2025. Approved growers should have FMNP signage displayed at their booth if they can accept FMNP coupons. This program is administered by the Chandler-based nonprofit, Pinnacle Prevention, whose mission is to inspire and advance healthy food systems and opportunities for active living. More information about the FMNP can be found here: https://www.azfmnp.org/.

Thanks to the Double Up Food Bucks Arizona program, PFM also accepts SNAP/EBT and SUN Bucks (Summer EBT) cards. Spend any dollar amount (for example, $20) with your SNAP/EBT Card and get that amount (for example, $20 extra) FREE to spend on fruits and vegetables, dried beans, edible plants/herbs, nuts and seeds with Double Up Food Bucks. There is no daily limit on what can be doubled in SNAP purchases.

The Prescott Farmers Market takes place every Saturday from 9:30am to 12:30pm through March; in April, market hours change to 7:30am to 12:00pm. The market is located at the corner of Iron Springs Road and Miller Valley Road in the overflow lot at Dignity Health – Yavapai Regional Medical Center. Customers can find a variety of agricultural goods: fresh seasonal fruits and vegetables, mushrooms, honey, eggs, grass-fed beef and poultry. Local farmers grow a variety of cold-hardy vegetables including leeks, beets, radishes, carrots, salad mix, parsnips, microgreens, spinach and kale. PFM is a producer-only farmers market, meaning every item sold is either grown or produced by the seller here in Arizona; the majority of goods come from within a 30-mile radius of Prescott.

Pets are not allowed at the market. ADA service animals specifically trained to aid a person with a disability are welcome. Emotional support animals do not qualify as ADA service animals.

As a vital part of the economy, the mission of Prescott Farmers Market is to support and expand local agriculture, cultivate a healthy community and increase access to affordable local food. PFM is a nonprofit organization and a Qualifying Charitable Tax Credit Organization with the State of Arizona.

For more information, visit www.prescottfarmersmarket.org or call 928-713-1227.