Birds Fly On Broadcast TV With New Gray Deal | Radio & Television Business Report


“At least 10 games” featuring one of Major League Baseball’s most-storied franchises will air on Gray Media‘s CBS affiliate serving St. Louis, thanks to a simulcast agreement with the FanDuel Sports Network.

KMOV-4 along with the recently created “Matrix Midwest” broadcast network devoted to regional sports will air select St. Louis Cardinals games across the 2025 season.

Gray television stations in Cape Girardeau and Springfield, Mo.; Memphis; Jonesboro, Ark.; Rockford, Peoria and Quincy, Ill.; Evansville, Ind.; and in Sioux City, Cedar Rapids, Ottumwa, Davenport, and Rochester/Mason City, Iowa also plan to air the games.

So will syndicated third-party television stations in markets across Missouri, Illinois, Tennessee, Arkansas, Iowa, Indiana, Kentucky and Oklahoma where the Cardinals territory extends to.

The first simulcast will air on Friday, April 11 when the Cardinals host the Philadelphia Phillies at Busch Stadium. This will see KMOV preempt Friday night network programming for the prime-time telecast, starting at 7:15pm Central. It will also air on Matrix Midwest, available on Channel 32 and on Channel 6 for Charter Spectrum MVPD subscribers.

The partnership will also see the simulcast of the following games:

Friday, April 25 vs. Milwaukee Brewers 7:15 C.D.T. on Matrix Midwest
Friday, May 16 at Kansas City Royals 6:40 C.D.T. on Matrix Midwest
Friday, May 30 at Texas Rangers 7:05 C.D.T. on KMOV Channel 4 and Matrix Midwest
Friday, June 6 vs. Los Angeles Dodgers 7:15 C.D.T. on KMOV Channel 4 and Matrix Midwest
Friday, June 20 vs. Cincinnati Reds 6:15 C.D.T. on Matrix Midwest

Additional simulcast broadcasts are in the works, Gray says.

“We are excited that, for the first time in 15 years, fans can watch our games across Cardinals Nation for free and over-the-air, bringing the Cardinals into more homes than ever before,” said Anuk Karunaratne, Cardinals Sr. Vice President of Business Operations. “This expanded reach means more families, communities, and lifelong fans can share in the excitement of Cardinals baseball and cheer on our hometown team throughout the season.”

J.D. Sosnoff, General Manager of KMOV-4 and Matrix Midwest, added, “KMOV and Matrix Midwest are proud to serve our viewers in St. Louis and across the region, by bringing iconic Cardinals baseball back to free, over-the-air broadcasts. Along with our market-leading co-owned television stations across Cardinals Country, we are ready to bring the excitement from Busch Stadium to the fans.”


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