There’s an endless amount of clothing brands out there to shop from. Like, it’s hard to keep track of all the cool new labels that pop up every other day, especially if you’re trying to be a more mindful shopper and give love to small businesses that resonate with you. So if you’re tired of fast fashion and are looking for Asian-owned clothing brands to support, we put together a list of Asian designers and founders that should be on your radar. From colorful knitwear and jade jewelry to luxe silks inspired by traditional motifs, there’s something here for everyone.

Some of the brands below are high-end and more established while others on this list are more up-and-coming and relatively new, but all of them warrant your attention for their too-good-to-be-true selection. And if you want to check out Black-owned brands, Indian fashion designers, and Latina-owned businesses, we have those, too! Keep scrolling below for 35 Asian-owned clothing brands and accessory brands that you’ll want to start shopping immediately.

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Created by husband and wife duo Yang Pei and Stephanie Li, this bag brand boasts accessible, affordable, trendy designs that often use vegan leather and recycled plastic. The pieces have been spotted on many a celeb and look more expensive than they actually are, which is great news for your wallet.

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Founded by three Singaporean women, Love, Bonito is synonymous with wardrobe classics for the long haul. Whether it’s workwear or something sparkly, there’s a style in mind for every kind of shopper.

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Launched just a few years ago in 2023, Maile is a designer shoe and accessory brand that often features fun silhouettes, bright colors, and whimsical embellishments like pearls and feathers.

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If this chic French brand isn’t on your radar, it should be. Jessy Chu founded the brand after the birth of her son as a new creative endeavor to establish her identity outside of the home, and the slinky fabrics, romantic floral motifs, and Chinese-inspired detailing are to die for.

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Clare Ngai founded her accessory brand BonBonWhims in the summer of 2020. Two words to describe it: Maximalist and Y2K. You can count on BonBonWhims for the most vibrant selection of jewels and accessories that’ll make any outfit pop.

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Join co-founders Jackie Skye Muller (a Barneys and Kith alum) and Marlon Muller on the court! The couple created Recreational Habits to “bring the exclusive world of the preppy elite and their hobbies to the historically excluded.” Shop their tenniscore looks like crewnecks, varsity shorts, playful skirts, and more.

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Liang’s signature fleece outerwear and ballet flats are covetable Cool Girl staples, and she’s also done collabs with Vans, Salomon, and Spongebob Squarepants. The New York native is definitely a designer that the coquette girlies can’t get enough of.

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Chinese-American designer Jessica Tse started this jewelry brand in 2018, and it has a playful, youthful aesthetic with sophisticated flair thanks to the fun shapes and pearl accents she sprinkles throughout.

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With organic shapes, flowers, stars, and silver galore, Kara Yoo makes jewelry for the girls who want everyday pieces with a unique, artsy twist. Take a scroll through the website and don’t blame me when you get sucked in!

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Created by founders Phillip Lim and Wen Zhou, the brand debuted in 2005 at New York Fashion Week and spent the next 20 years expanding their empire into other categories like bags, shoes, and menswear.

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The Chinese-American designer was born in San Francisco and launched his namesake label in 2003. He went on to launch a contemporary line in 2011 called Derek Lam 10 Crosby, which he now focuses exclusively on.

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If you need a dress that’ll wow, Miss Circle has you covered. Founded by Isabel Deng, the brand is known for timeless-yet-trendy sundresses, cute minis, and sparkly, va-va-voom gowns that are sure to please (Nara Smith wore one in a recent video!).

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Created by Wei Lin and Zoe Champion, PH5’s knitwear is so cute and often features wavy, futuristic prints. Signature details like asymmetrical hemlines and scalloped edges lend unique details to classic silhouettes.

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Born and raised in Bangladesh, Saima Chowdhury founded sustainable label Grey State in 2015. If you’re in need of comfortable, stylish pieces that are perfect for living life in, this is the brand for you.

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Private Policy was founded by Haoran Li and Siying Qu, who graduated from Parsons in May 2015. The unisex label has designs for everyone with a range of sizing and genderless styles.

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Dauphinette designer Olivia Cheng turns out such happy, imaginative designs. You’ll find lots of feathers, fresh flowers, pretty prints, nature elements (see: the Dauphinette beetle pins) and funky designs.

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Both Chinese and French, Joseph Altuzarra studied ballet for years before he got into the fashion industry. He founded his namesake label in 2008 and his pieces have a modern aesthetic that are chic and timeless.

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Born in Singapore and raised in Nepal, Prabal Gurung has so many romantic, dreamy pieces like these Cinderella-esque chiffon gowns. He founded the brand in 2009 and has dressed countless A-listers, including Michelle Obama and Kate Middleton, since.

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A Brooklyn-based Vietnamese designer, Peter Do worked at Céline and Derek Lam before launching his own label in 2018. He’s known for sleek tailored suits, unexpected cutouts, cool tie detailing, and other minimalist garments.

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Raised in both New Zealand and Singapore, Claudia Li is currently based in New York and started her eponymous label in 2015. For her debut runway show in 2018, she featured only Asian models to pay homage to her Chinese heritage.