By Anthony O. Goriainoff
Shares in Mirriad Advertising rose after it said it signed a new agreement with an undisclosed U.S. entertainment company.
Shares at 0842 GMT were up 0.22 pence, or 13%, at 1.98 pence.
The London-listed advertising company said Tuesday it expects to integrate with the partner to deliver an end-to-end advertising solution.
“Integration work, testing and partnership discussions continue with multiple entertainment majors in the U.S. and the board anticipates that one or more of these companies will ultimately contract with Mirriad by the end of 2023,” Chief Executive Stephan Beringer said.
Write to Anthony O. Goriainoff at [email protected]