Less than 24 hours after the Gucci Cruise 2024 show in Seoul’s iconic Gyeongbokgung Palace, we caught up with rising screen queen Ayaka Miyoshi on the set of our shoot with pieces straight off the runway.
Despite having stayed till late at the star-studded afterparty Gucci threw, with guests including Jay Park and ASAP Rocky, the Japanese actress turned up punctually on set looking fresh-faced and polite.
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Having started out in the industry as a model at the young age of seven, and then as a singer and actress in the Japanese thriller series Alice In Borderland on Netflix, Ayaka continually proves that she’s more than just a pretty face. The 27-year-old’s versatility is evident even in this spread—decked out in traditional yet modern pieces from the Gucci Cruise 2024 collection, she wore the pieces with ease, elegance and panache.
Charming on and off set, Ayaka shared with us her childhood dreams, fashion must-haves, and off-duty personality that only those who are close to her have witnessed.
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Describe Ayaka Miyoshi in three words.
Tomboy, sexy, and humourous.
What was your childhood dream?
When I was a child, my mum was a nursery teacher, and I admired that a lot. I wanted to be a nursery teacher just like her. Even now, I still really love children.
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How has your personal style evolved since starting out? What have you learnt about yourself through fashion?
I started working as a model at the age of seven, and have experienced a lot since then. I’ve only started to enjoy, be curious, and challenge myself more around 20 years old. Take for example, working abroad in films and for fashion shows and events has given me opportunities to express and develop myself.
Which was your favourite look on the Gucci Cruise 2024 runway, and why?
I have so many! First of all, the fact that they did it at Gyeongbokgung Palace was brilliant—the show and production were stunning. My favourite looks are the first few, particularly the cropped tops and high-waisted floor-grazing bottoms. I loved the long dresses with trains trailing behind as well.
What is the most underrated food in Japan that people should try?
Natto! Natto has this sticky, mucilaginous texture that is quite unique. Try it on rice, topped with finely chopped spring onions, ginger, sesame oil, seasme seeds, and shichimi tōgarashi spices… mix them all up. It’s simply the best!
What is something that most pepole do not know about you?
People who see me on screen have an impression that I’m cold, but I’m actually quite talkative and comical—I love joking around! I like having a couple of drinks and love eating a lot. Those who are close to me would affectionately describe me as a gyaru.
Associate Style Editor: Gracia Phang
Photographer: Junkyoung Lee
Hair and Makeup: Yudai Makino/vierge
Producer: Esther Kim
Production Coordinator: Crsytal Sang
Stylist’s Assistant: Jihae Park
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