Best Black Friday Deals Under $100: Big Savings on Tech Must-Haves, Daily Essentials and More


Black Friday tends to be synonymous with big-ticket items like 4KTVs, but you don’t need to spend an entire paycheck to get a good deal. Whether you’re looking for popular items like smart speakers, security cameras and headphones, or on the hunt for small kitchen appliances, deep tissue massagers and and the like, plenty of Black Friday deals under $100 are available ahead of the big day.

The best Black Friday 2023 deals

Don’t miss some of the best sales and deals of the year. Nearly every retailer is offering deep discounts on a wide variety of merchandise. See the best Black Friday deals, and keep up with all the latest deals with our full Black Friday live blog coverage.

It can be overwhelming to sort through the offers to find the best deals, but CNET has over a dozen dedicated deal experts currently scouring the internet this month, bringing you the top sales worth checking out. We’ve highlighted some of the best Black Friday deals currently available for under $100 below, including big bargains on products that CNET has reviewed and recommended. For those looking for even more affordable budget-friendly buys, we have also rounded up Black Friday deals under $25, as well.    

Our absolute favorite Black Friday deals under $100

The Soundcore Motion 300 is displayed against a blue background. The Soundcore Motion 300 is displayed against a blue background.

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The Soundcore Motion 300 was awarded an Editors’ Choice Award this year and delivers a powerful sound for its size. Plus, it’s compact and fully waterproof so you can take it with you anywhere.

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The 2nd-gen Echo Show 8 is displayed against a yellow background. The 2nd-gen Echo Show 8 is displayed against a yellow background.

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The red variant of the Beats Studio Buds earbuds are displayed against a black background. The red variant of the Beats Studio Buds earbuds are displayed against a black background.

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Apple’s Beats Studio Buds may not be the latest or greatest earbuds on the market, but they still make for a solid pair of noise-canceling headphones, especially at this price. 

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The Hyperice Hypervolt Go 2 is displayed against an orange background. The Hyperice Hypervolt Go 2 is displayed against an orange background.

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The Hypervolt Go 2 percussive massager is a solid mini-massage gun for its size – and it’s TSA-approved, so you can take it on your travels. 

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Four Apple AirTags are displayed against a green background. Four Apple AirTags are displayed against a green background.

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Apple AirTags are nifty little devices that can help you keep track of your most important items including keys, wallet, purse, gym bag and more.  

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Black Friday deals under $100 on tech and smart home

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The HyperX Cloud Alpha gaming headset is displayed against a teal background. The HyperX Cloud Alpha gaming headset is displayed against a teal background.

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Black Friday deals under $100 on kitchen and home goods

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The Keurig K-Select coffee maker is displayed against a red background. The Keurig K-Select coffee maker is displayed against a red background.

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Black Friday deal under $100 on health, beauty and self-care

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The Oral-B iO Series 4 electric toothbrush is displayed against an orange background. The Oral-B iO Series 4 electric toothbrush is displayed against an orange background.

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What are the best Black Friday deals under $100?

Black Friday brings with it a ton of deals on big-ticket items, but if you’re looking to snag must-have items for under $100, your best bet will be looking at Black Friday deals on air fryers and other small kitchen appliances There are a ton of deals that bring items that normally sell for over $100 below that price point right now at various retailers. In addition to Amazon’s Black Friday sale, the Best Buy Black Friday sale has a ton of items marked down to under $100 right now. 

Should I go for the lowest price or splurge?

There are plenty of mega-deals around during Black Friday, but the old adage is true — you tend to get what you pay for, especially with big-ticket items. That’s why it’s a good idea to look at reviews and go with brand names and retailers that are trustworthy and have a solid return policy. We’ve been gathering the best deals on phones, tablets, TVs, vacuums and more, so be sure to check out all the best deals in our Black Friday roundup.

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More Black Friday deals from CNET

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