
Grammy-winning artist Cardi B is expanding her influence into the fashion and beauty industries. Known for her bold style and trendsetting looks, she is launching her own clothing line and a comprehensive beauty brand.
Cardi B Fashion Ventures
Cardi B has a history of successful collaborations in the fashion world. In 2018, she partnered with Fashion Nova to release a collection featuring 80 pieces, including denim, dresses, outerwear, and accessories. She emphasized attention to detail, stating, “Every little detail to me matters. I want to make these women look so happy—so radiant, sexy, so corporate and poppin’. I want them to look like they’re wearing Gucci and Prada, but they’re not, they’re wearing my line.”
In December 2024, Cardi B made a striking appearance at the grand opening of Skims’ flagship store in New York City. She donned a complete leopard print ensemble from Skims’ collaboration with Dolce & Gabbana, including a floor-length trench coat and form-fitting bodysuit. Her bold fashion choices continue to capture public attention and set trends.
Beauty Endeavors
Cardi B has also ventured into the beauty industry. She launched “Kulture Wave Beauty,” a six-phase skincare line designed for all skin types. Inspired by her own struggles with skin breakouts, Cardi B collaborated with scientists and dermatologists to create products promoting radiant skin. She expressed her enthusiasm, saying, “I’m thrilled to be a part of Kulture Wave Beauty, and I believe it’s a game-changer in the beauty industry.”
In December 2021, in collaboration with Starco Brands, Cardi B introduced “Whipshots,” a vodka-infused, vegan whipped cream. The product has seen remarkable success, with over five million cans sold as of March 2024.
Cardi B’s ventures into fashion and beauty reflect her commitment to making style and self-care accessible to all. Fans eagerly anticipate the innovative products she will bring to these industries.