Investment bank Cascadia Capital announced that it will acquire Threadstone Capital, an adviser to consumer, retail and beauty brands. 

As part of the deal, Threadstone’s investment banking team, led by managing director William Susman, will join Seattle-based Cascadia’s consumer, retail and e-commerce group. 

The goal of the acquisition is to bolster Cascadia’s industry breadth in several key verticals, including apparel, accessories, footwear, beauty, personal care, pet and home design. It also marks the firm’s ongoing growth with the addition of a new office in New York City.  

Michael Butler, chairman and chief executive officer of Cascadia, said: “We have been looking to grow our Consumer & Retail practice and open a New York office, and with this transaction we accomplish both objectives. Adding a team of Threadstone’s caliber and industry focus will broaden and complement the exceptional service we deliver to the business owners and investors we advise.”

Founded in 2011, Threadstone has closed more than $5 billion in cumulative transaction value for clients. In the beauty space, it has worked with brands including Makeup by Mario, which last year secured $40 million in investment from Provenance and Silas Capital. It also served as a financial advisor to Cult Beauty in its sale to The Hut Group. 

In fashion, it served as the exclusive financial adviser to Jessica Simpson, securing financing to purchase the controlling stake in her eponymous brand.

“This partnership represents the next chapter of growth for our franchise. Cascadia offers a national footprint and broader resources to further assist our consumer and retail client base in executing their strategic objectives,” Susman said.