Chopova Lowena showcased a bag with a jar of mayonnaise with its own silver spoon during London Fashion Week. Photo: Chopova Lowena / InstagramChopova Lowena showcased a bag with a jar of mayonnaise with its own silver spoon during London Fashion Week. Photo: Chopova Lowena / Instagram From trench coats and bomber jackets to the…

You try telling Matthieu Blazy that fashion is no longer fun. Creative director of Bottega Veneta since 2021, the Franco-Belgian designer has curated every collection, runway show, and campaign with the utmost care. Only Blazy could make us believe that a shirt made entirely of leather was made of flannel or that a glitter dress…

From Jane Birkin-inspired bob hairstyles to laissez-faire French ones, it seems that everyone and their sister/girlfriend/mother has caught bob fever; and there is no shortage of inspiration. Celebrities flock to the style, as seen on Lily Collins (the patron saint of clean cut bobs) and Tyla, whose textured, voluminous chop is equal parts sensuous and…

On Tuesday night, Kylie Jenner made her Paris Fashion Week debut while walking for Coperni’s SS25 show. The Kylie Cosmetics founder hit the runway for the Parisian house, which was founded in 2013 by Sébastien Meyer and Arnaud Vaillant. You may also like Dressed in an extravagant black ball gown featuring a strapless silhouette, a…

Louis Vuitton marked creative director Nicolas Ghesquière’s 10th anniversary with a spectacular fusion of past and present: concluding a triumphant Paris Fashion Week with a bang. Drawing inspiration from the Renaissance, Ghesquière transported the audience to an era rich with historical references, while effortlessly grounding his designs in the modern world with contemporary motifs from…

As part of The Drum’s Fashion & Beauty Focus, Zalando’s marketing and content chief sets out the retailer’s stall for the next five years and beyond. Zalando wants to position itself as the largest fashion and lifestyle retailer in Europe. To achieve this, it has put a stake in the ground with a fresh positioning…

Leather, whether synthetic, vegan, or the real McCoy, has a marketing problem. Leather UK’s Dr Kerry Senior wonders whether there is enough policing of ‘green’ alternatives as part of the Fashion and Beauty focus. Chances are your views on leather are already set; either you see it as a desirable, high-value, high-performance material, or you…

Are heritage brands turning off a younger audience in a quest to win them over? Creative director Livvy Moore shares the true path to Gen Z’s heart as part of The Drum’s focus on Fashion and Beauty. I just want you to imagine for a minute that a heritage brand is a person. They’ve been…

Internet communities have come a long way, says Angharad Salazar Llewellyn of Dept. One fashion brand in particular shows how devoted followers take beauty brands to the next level. As a digital marketer in the beauty category, you need an ever-evolving blend of complex skills to tackle some of the biggest issues facing the industry,…