Who would think that 418 St. John Court North in Beech Grove has so much going on?
The split-level five-bedroom, one-bathroom home was listed for sale on Thursday at $245,000 with a simple exterior — brown and wooden garage with matching decorative window shutters — that belies next-level design choices inside.
Its kitchen has pink cabinets with cupcake handles, a light pink fridge and matching stove, orange walls and a crystal chandelier.
Wait. There’s more.
Beech Grove home features cupcakes, tribute to Dolly Parton
The space boasts a collection of large cupcake cookie jars and aqua-colored countertop appliances, cupcake print curtains and tablecloth and confetti cake wallpaper along with a neon Treat Yo’ Self sign.
A makeup vanity area has a pink wall with a black table, chair, mirror and makeup holders. A vintage Brach’s candy stand is ready to be stacked with goodies.
Then there’s a leopard print rug, black ceiling, multiple sherbet hues, turquoise walls with fucsia trim, a floral accent wall and loads of photos of country icon Dolly Parton — all in the same room.
“I don’t think we’ve ever had a more fun and vibrant listing before!” The Craftsman Group posted to Facebook Feb. 23.
The listing has gotten a lot of attention on social media.
See inside the house
A video tour of the house from the FindaALotToLove account has been viewed more than 3.4 million times since posted on TikTok Sunday.
The Zillow Gone Wild account on Instagram also showed off the house to its nearly 2 million followers there, as well as another 600,000 X followers Sunday night.
“On todays episode of You Never Know What’s Going On Inside A Home, Part 50: Beech Grove, IN edition. Currently listed for ONLY $245,000?? 5 bd, 1.5 ba. 1,673 sq ft on .25 acres. Plenty of room for a potato shed!!” the Instagram posting said.
Folks have taken to the kitsch.
“All decorating transgressions are forgiven when there’s a Dolly photo above the fireplace,” said frantny1.
“I love that the sign in the bathroom says “stay weird” as if a reminder is needed in this environment,” said hollyroberts1995.
The couple selling the tri-level dwelling, Brain and Nicki Runnels, are empty nesters who have been married for 31 years.
The house reflects the wife’s affinity for pink — her favorite shade is the bright one associated with Barbie — and her love for Parton, whose music she grew up on.
“I know it’s a very extreme way of decorating. It makes me happy and that’s what I go by. But I’m very, very surprised by the amount of people that said I would move in today if I could,” Nicki Runnels told IndyStar Monday.
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Who designed the home?
Nicki Runnels came up with the design of the kitchen, while the husband built the cabinets. The latest is the fourth renovation of the kitchen.
She started this latest remodel during the pandemic when she was out of a job.
The decor of the entire house has constantly evolved, she said, adding that she shops at antique stores and Facebook Marketplace to score finds.
“There’s been a lot of changes over the years in how I decorate. I always do everything to the extreme,” she said.
She traveled to Cleveland to get the fridge and stove. The Brach’s candy stand, a reminder of her childhood visits to the bulk candy counter, was a Mother’s Day gift.
Nicki Runnels calls it dopamine decor, Waggoner-Lee said.
“She comes up with the vision and he does all the construction,” she said. “They’re a great combination together. They complement each other well, not only in life, but in design as well.”
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House sells faster than agent expected
Offers for the house started coming in on Friday. By Sunday night, it was under contract.
That was faster than expected, said broker Cate Waggoner-Lee, team leader of The Craftsman Group at RE/MAX Advanced Realty.
“Typically in our market homes that are relatively neutral tend to sell quickly. This one is very unique, so we were not certain what kind of response we would get,” she said. “But the home is so well done. The detail that they put into the home, it is very well done.”
“We said let’s try it and hopefully we’ll find somebody that loves it as much as she does,” she said. “And they do. We were just floored with how much positive attention it’s been getting.”
The cupcake cookie jars will be sold separately, she said.
Contact IndyStar reporter Cheryl V. Jackson at [email protected] or 317-444-6264. Follow her on X.com:@cherylvjackson.