In a strategic move to enhance its global content strategy, Disney+ has appointed Amazon veteran Jon Wax to spearhead original programming outside the United States. Wax assumes the newly created position of Executive Vice President of International Original Television for Disney Entertainment.

Working closely with Kristen Finney, Disney’s Chief of International TV Strategy and Operations, Wax will specifically focus on the creative aspects of the company’s global TV landscape, while Finney concentrates on operational facets. The leadership duo will collaborate with regional teams, opting for a decentralised approach rather than centralising control over the divisions.

Reporting directly to Eric Schrier, President of Disney Television Studios and Global Original Television Strategy for Disney Entertainment, Wax will be based in Los Angeles. His most recent role involved overseeing Amazon’s genre development team, managing notable projects such as The Lord of the Rings: The Rings of Power and the Gen V spinoff from The Boys. Prior to Amazon, Wax held key positions at YouTube Originals and WGN America/Tribune Studios, as well as Twentieth Century Fox Television.

Commenting on the appointment, Schrier said: “At Disney Entertainment, our regional teams have done an incredible job building an exceptional slate of locally produced content that has fueled the growth of our streaming platforms. Jon’s vast experience and unique perspective will serve us well as we continue to elevate our global content strategy with impactful shows that resonate with customers around the world.”

Wax added: “From Moving and The Boss to the upcoming Renegade Nell, Disney has an impressive international content portfolio. I’m thrilled to be joining the team and for the opportunity to work with the outstanding regional groups – supporting their efforts to make industry-leading original programming for subscribers.”