LOS ANGELES — The Hispanic-focused broadcast media company with a global ad tech arm has appointed a VP/GM for its mobile advertising and connected TV technology platform, Smadex.
Taking the post at Entravision is Jamil Downey.
Reporting directly to Chief Revenue Officer Phil Gontier, Downey will lead Smadex’s U.S. expansion strategy, “building on the division’s robust growth trajectory while leveraging Entravision’s extensive market presence and deep-rooted industry relationships to accelerate success,” the publicly traded company said on Tuesday.
Downey’s previous experience includes a tenure at Apple, where he spearheaded high-impact initiatives within the Apple Search Ads division.
“His exceptional leadership and strategic insight will be instrumental as Smadex continues to strengthen its reputation as a leader in programmatic advertising,” says Entravision.
Downey is tasked with spearheading strategic growth initiatives across the Americas, with a primary focus on the U.S. market.
“As Smadex continues to execute on its ambitious growth plan, we are thrilled to welcome Jamil as the leader of our Americas team,” said Phil Gontier, Chief Revenue Officer at Smadex. “Jamil’s experience, strategic mindset, and deep industry knowledge make him the perfect choice to lead and accelerate our expansion. We are looking forward to the value he will bring to our team, clients and partners.”
Downey, whose title is VP & GM Americas at Smadex, commented, “Smadex’s commitment to delivering impactful advertising solutions perfectly aligns with my vision for growth and innovation. I look forward to collaborating with the talented team to help accelerate success in the U.S. market and beyond.”
Jordi de los Pinos, Founder and CEO of Smadex, added, “Bringing Jamil on board is a significant step forward for Smadex as we expand our U.S. presence. Jamil’s proven track record and expertise in driving high-growth initiatives will be instrumental to take Smadex to the next level. We are confident his leadership will make a lasting impact on our business.”