“Fashion is undoubtedly a serious matter for Giorgio Armani but can also represent play, evasion or a moment of suspension,” the show notes for the SS24 Armani Privé show read. “Especially with haute couture, a space in which the designer can indulge in unexpected bursts of creativity.”

This season, he chose to embrace different cultures and “the joy with which it transcends boundaries to explore distant worlds”. He presented light and playful dresses in lace, tulle and sparkly embroidery in pinks, greens and greys. This was a “wholly imagined journey from West to East” with kimono-like robes, full skirts, mermaid dresses, petite bodices, long jackets and trousers that narrow at the bottom.

“A soft vision: the dream of a woman who takes something from every place she visits and makes it her own, if only with her imagination.”