At the tail end of a frenetic year for ambassador signings at European luxury brands, Dior has topped up its already formidable stable with two acclaimed and buzzy actresses: Rachel Zegler and Dilraba Dilmurat.
Both women will be ambassadors for the fashion creations of Maria Grazia Chiuri, Dior’s creative director of women’s collections, and for makeup by Peter Philips, creative and image director of Dior Makeup.
They join a roster of “One Dior” ambassadors that includes Anya Taylor-Joy, Jisoo from Blackpink, Robert Pattinson, Cha Eun-woo, Emma Raducanu and Jenna Ortega.
Zegler has clocked some high-profile moments for Dior already, wearing an ethereal gown from Chiuri’s fall 2023 collection to the 2023 Time 100 Next Gala in New York City last October.
She also attended Dior’s spring 2024 runway show during Paris Fashion Week last September, sitting front row with longtime Dior fashion ambassador Jennifer Lawrence, who starred in the original “The Hunger Games” franchise.
Rachel Zegler in Dior.
Nina Westervelt/WWD
Zegler can currently be seen on screens in the prequel “The Hunger Games: The Ballad of Songbirds and Snakes.” She wore Dior for the red carpet at some of the film’s premieres last month.
Next year Zegler will be seen in the comedy “Y2K,” and the following year in Disney’s live-action remake of “Snow White,” making her the first Latina actress to star in such a film, according to Dior.
The 22-year-old American actress, who began her career starring in stage musicals, first came to international attention in 2021 playing María Vasquez in Steven Spielberg’s musical adaptation of “West Side Story,” for which she won the Golden Globe for Best Actress — Motion Picture Comedy or Musical. According to Dior, she beat out 30,000 women who also auditioned for the role.
Her film credits also include “Shazam! Fury of the Gods.”
Zegler has been recognized by Variety in its annual Power of Young Hollywood Impact list, and on the Next Generation List of The Hollywood Reporter.
Dilmurat, who hails from China and is of Uyghur descent, is primarily known for roles in television series.
These include 2017’s “Pretty Li Huizhen,” for which she won most popular actress at the 29th China TV Golden Eagle Awards and most popular actress at the 12th China Golden Eagle TV Art Festival, and “Eternal Love of Dream,” which further fanned her popularity in China and overseas.
In 2020, she won a “rising star” award at the Busan International Film Festival.
Dilmurat is also a singer and model, and is considered one of the most in-demand brand ambassadors in China, boasting tens of millions of followers on social media platforms.