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The fast fashion industry is a key cause of clothing waste resulting in landfills being overfilled.

What’s happening: Fast fashion is like single-use disposable plastics

• “I think it’s quite popular among college students because it’s typically cheap,” said Kira Jatoft, Assistant Director of Sustainability and Leadership at Georgia Southern University. “That’s probably the main reason I really see a lot of students or just the general public kind of buy into that– like if you’re thinking Shein and all that type of stuff.”

Shein is one of the many fast-fashion retailers that produce thousands of garments and accessories at extreme rates, according to the Insider.

What’s next: Sustain Southern at Georgia Southern University strives to increase positive behavior through education and awareness on sustainability issues.

• “We try and find a bunch of different companies during our Southern Sustainability Week to advertise and talk about during the thrift store so people can kind of start having conversations and bring more awareness into terms of what that means and what it could look like,” said Jatoft.
• Georgia Southern will have its next Campus Thrift Shop the first week of April 2024.