BritBox, the ad-free subscription streaming service created by the BBC and ITV, has started a distribution partnership with Elisa Viihde offering BritBox’s ad-free subscription streaming service on platform, becoming the third platform in Finland to offer the service.

BritBox offers Finnish customers thousands of hours of premium British content, including BritBox Originals such as Irvine Walsh’s Crime, Jed Mercurio’s Payback, Three Little Birds and Archie – the man who became Cary Grant. Viewers will also be able to access exclusive new series suchh as Men Up and the soon to be launched Mr Bates vs The Post Office (pictured). Plus, a vast range of TV classics are on offer, from drama (Call the Midwife, Keeping up Appearances), crime (Death in Paradise, Vera) and comedy (Mr Bean) to factual entertainment (BAFTA) and lifestyle shows (RHS Chelsea Flower Show 2023) – BritBox brings together the best of British programming, all in one place.

Reemah Sakaan, CEO BritBox International, said: “Adding Elisa to our partners in Finland, aligns with our successful strategy of continuing to grow distribution and subscribers across the Nordics region since launching in 2022. With more BritBox Originals launching in the coming months, as well as our enviable catalogue of favourite British programmes all in one place we’re confident we have content that will appeal to everyone.”

“We want to offer our customers the best selection of quality content to watch and new content brands. Finns are known to love British series, and now both BBC and ITV classics and new releases, from series to movies, can also be easily watched on Elisa’s set-top boxes,” added Mika Lepistö, Business Development Director at Elisa Viihde.