Georgia Entertainment CEO says large-scale production is slowing down


 

In recent months, Georgia’s film industry has struggled to grab major productions and has been in a slow decline.

Since the state beefed up its tax credit in the early 2010s, major-grossing films like those from “The Fast & Furious,” “The Avengers” and “The Hunger Games” series have taken base here.

But now, Randy Davidson, CEO and founder of Georgia Entertainment, is saying that the Peach State may be facing a distinctive shift in its production output.

“Is Marvel gonna keep doing $200 million budgeted films? No. Are there going to be multiple $50 million to $100 million films made in Georgia? No, not anymore. That’s not a viable thing,” Davidson said.

“What is viable is smaller productions, commercials, TikToks, YouTubes, episodics — feature films with more reasonable budgets of $20 million. And there’ll be a lot of those … I think that that’s what Georgia’s workforce is doing in the creative space is just trying to make sure they’re ready and accepting of what is presented before them,” he added.

 


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