Hudson’s Bay launches new Stripes collection, plus beauty by Naomi Watts and more


Hudson’s Bay has a buzzy new beauty brand and cool fashion launch this fall.

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The product: New fashion and beauty news at Hudson’s Bay.

Why we love it: Hudson’s Bay has some buzzy new fashion and beauty launches this fall.

The retailer recently launched a new limited-edition HBC Stripes collection featuring 22 designs ranging from accessories to outerwear, each featuring the company’s trademark green, red, yellow and blue stripes.

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Playing with ‘quintessential’ elements of the season, the Stripes collection boasts faux fur elements, puffer pieces, cashmere and more priced from $39.97 to $399.97.

“The HBC Stripes are recognized around the world and this collection reflects the newest iteration of our signature graphic, in a modern and elevated expression,” Liz Rodbell, President and CEO, Hudson’s Bay said in a news release. “With a combination of bold and subtle Stripes incorporated into each thoughtfully-designed piece, the collection celebrates the beauty of the season with a uniquely Canadian perspective.”

The retailer is also now home to the wellness and skin-care brand Stripes Beauty from actor Naomi Watts. Billed as a “pro-aging” line, the products address skin and body changes related to perimenopause.

“Expanding into Canada with Hudson’s Bay is a major milestone for Stripes Beauty, as it represents another step in our mission to empower women to age with confidence, making products and information accessible to women where they most love to shop,” Watts said in a news release.

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“My dream is that no woman has to navigate menopause alone, and this expansion allows us to continue making a difference in the lives of women, in partnership with one of Canada’s most premier and trusted shopping destinations.”

The range features products like Dew as I Do hydrating cream, Oh My Glide personal lubricant, and The Cool Factor, a ‘cooling and calming’ face milk. The Stripes Beauty products are priced from $22 to $119.

JW Pei Gabbi bag.
JW Pei Gabbi bag. Photo by Hudson’s Bay

Hudson’s Bay has also added buzzy accessories brand JW Pei to its fashion roster. Known for being spotted on the arms of It Girls such as Gigi Hadid, Hailey Bieber and Lupita Nyong’o, brand founders Stephanie Li and Yang Pei have created a cult following in the fashion community since launching in 2018.

Made using vegan-friendly materials, the handbags feature sleek silhouettes and cool colour ways. Plus, they’re priced affordably, with bags ranging from $85 to $179. If you’re new to the brand, check out the Gabbi, a ruched style with a sweet shoulder strap.

The price: Assorted.

The retailer: Hudson’s Bay, thebay.com.

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