Automotive giants Hyundai and Kia have partnered with tech leader Samsung to develop cutting-edge in-car infotainment systems. This alliance aims to significantly enhance the integration between smartphones and vehicles, promising a new era of connectivity for drivers and passengers alike.
The focal point of this partnership is the development of advanced infotainment screens that will take phone-to-car communication to unprecedented levels. These innovative displays are slated to debut in Hyundai and Kia vehicles starting from 2026, marking a significant leap forward in automotive technology.
The new infotainment systems will be seamlessly connected to Samsung’s ecosystem, known as Samsung SmartThings, via internet connectivity. Users will have the ability to control various car functions through their Samsung smartphones and, conversely, manage home devices using their car’s infotainment screen. Similar operations are currently possible with technologies like Alexa and Google, this partnership promises to push the boundaries of what’s achievable in terms of vehicle-smartphone integration.
Perhaps the most noteworthy aspect of this collaboration is the introduction of an advanced vehicle tracking system. This feature draws inspiration from Apple’s iTag technology but applies it on a much larger scale.
Owners of Hyundai and Kia vehicles equipped with these new systems will gain access to Samsung’s ‘SmartThings Find’ service. This global vehicle location tracking service utilizes crowdsourced data from Samsung Galaxy devices. The technology promises to revolutionize how vehicle owners can locate their cars, potentially making it easier to find lost or stolen vehicles.
This partnership is poised to create a mutually beneficial scenario for all parties involved:
1. Hyundai and Kia can offer cutting-edge technology to their customers, potentially boosting their market appeal.
2. The tech giant expands its SmartThings ecosystem into the automotive sector, increasing its footprint in the Internet of Things (IoT) market.
3. Future vehicle owners will enjoy enhanced connectivity, convenience, and security features.
Paul Cheun, President and Chief Technology Officer at Samsung’s DX Division, expressed enthusiasm about the partnership saying, “Through our collaboration with Hyundai and Kia, customers will experience the convenience of SmartThings not only at home but also in their vehicles, transcending space. We will continue to expand the SmartThings ecosystem, offering new lifestyles and value to even more customers.”
As this technology is set to be implemented in vehicles from 2026 onwards, it represents a significant step towards the future of automotive technology. The partnership between Hyundai, Kia, and Samsung exemplifies the growing convergence of the automotive and tech industries, promising to deliver innovative solutions that enhance the driving experience and extend the concept of smart living beyond the home and into our vehicles.