Taylor Swift’s followers, who saw her and new boyfriend Travis Kelce as a relationship guru, anticipated the couple’s courtship was just a publicity stunt.

Taylor made her formal couple debut in September when she went to Arrowhead Stadium to cheer on the Kansas City Chiefs tight end. They’ve gone on multiple dates since then, and they even enjoyed a passionate kiss on New Year’s Eve.

Travis has devised a strategy to boost his popularity. According to his managers, the former NFL great aspires to be as famous as Dwayne ‘The Rock’ Johnson and has engaged five agents to help him promote his career. Travis has known managers André and Aaron Eanes since he was in undergrad at the University of Cincinnati.

During a 2022 trip to Los Angeles, the group came across a poster of The Rock, prompting Travis to declare his admiration for the star.

“Man, I don’t think I’ll ever be as famous as the Rock.”

André and Aaron simply said, “Yes, you can.”

They devised a strategy to advance Travis’ career, securing him jobs in seven major television commercials and hosting Saturday Night Live.

Travis Kelce, the Kansas City Chiefs’ famous tight end, has created a clothing brand. He is also a well-known podcasting celebrity, co-hosting a show with his brother, Jason Kelce.

Travis’ squad has grown since he began dating Taylor, according to a New York Times piece. He now has a creative strategist, a community engagement coordinator, and a publicist working for him.