The highly anticipated Prada beauty line has finally been revealed, providing us with a glimpse into the house’s new frontier. The legacy brand, which has been a staple of innovation in fashion since 1913, brings their iconic elevated style and unique vision to this expansion of beauty offerings. The packaging is true to the sleek and stylish Prada look while incorporating refillability, a newly popular way to tackle sustainable beauty.

With the appointment of Prada Beauty’s first official brand talents, Global Creative Makeup Artist Lynsey Alexander and Global Creative E-Makeup Artist Ines Alpha have come together to deliver this collection that works on blending the physical and digital. The two visionaries worked on combining their unique skill sets to come up with a unified look and feel to this new take on skincare and makeup.

For Prada Skin, it’s all about performance with a focus on utilizing technology to create cutting edge products. The line consists of 2-in-1 Day & Night Skin Cream, Face & Eye Serum, Toner & Micro-Peel Essence, Cream-to-Foam Skin Cleanser & Makeup Remover and a Reveal Skin Optimizing Foundation. The packaging exudes the instantly recognizable style while the contents will deliver the results. 

While the skincare side is focused on utility and renewal, Prada Color shifts the focus to bringing your personal style from head to toe. It encourages the wearer to think of beauty as an extension of their fashion sense as the brand drew inspiration from its runways and vast fashion archive in order to create a line that will satisfy the Prada enthusiast. It includes Hyper Matte & Soft Matte Weightless Lipcolors, a Lip Optimizing Care balm, fashion-curated eyeshadow palettes and an array of beauty tools. All of these products work seamlessly in tandem to create the ultimate runway ready look.

Prada Skin & Color is available now online at Prada-Beauty.com and Nordstrom.com and will be available in-store at Nordstrom in February 2024.