You know serums from skincare, but now these liquid textures are taking over the cosmetics category. Like their complexion counterparts, foundation, blush, eyeshadow and lip serums have a lightweight feel and a translucent finish that looks fresh and natural. Dot the formula onto skin and blend it in with your fingers, layering as needed for more color impact.

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Graphic black eyeliner gets a more wearable twist this season, featuring thin lines close to the lashes. For daytime, try tightlining (gently sketching liner along the waterlines of the upper eyelids), alone or with a neutral eyeshadow. For evening, glide a liquid eyeliner with a fine tip along the upper lashline, flicking it slightly upward at the eyes’ outer corners.

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Up the drama of your go-to lash look as makeup artists did on fall runways — with mascaras created to give a fanlike effect. When applying, brush the wand up and outward toward the temples to extend lashes. Extra credit: Add a few false lashes to the outer third of the lashline for more oomph on a night out.

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One color fits all — cheeks, lips and even eyes — with this simple yet of-the-moment makeup style, perfect for looking polished (fast!) every day. Choose a nude cream blush tailored to your skin tone and use a finger to tap it onto each feature, then blend.

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The classic rouge lip gets a new life this fall in a range of skin-flattering shades, from bright cherry to rich merlot. Wear red your way: in a sheer tinted lip balm, a slick gloss or a bold lipstick paired with muted eyes and cheeks.

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To achieve a more lifted, sculpted look, try placing your blush higher on the cheekbones. Seen both on the runway and with everyday makeup, the trend has taken the world by storm. Using a tapered or angled makeup brush or a makeup sponge, sweep blush from temples down to the apples of your cheeks along the tops of cheekbones.

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