Retail Report Card: Rise of K-Beauty, J-Fashion


The Voice of Fashion is an online fashion and design magazine. Completely distinct in the way it deals with the latest fashion trends and its approach to Indian Fashion industry, TVOF is an online platform that explores news, views, opinion pieces, reported articles, photo features, narrative style stories and shopping lists. It is a fashion magazine with strong reading content, videos and news.

Most fashion magazines do not deal with analytical pieces that give the reader an in-depth coverage of Indian fashion from a design and political perspective. The Voice of Fashion, not only does deep dive interviews with Indian fashion designers through articles and videos but it also studies brand culture and essence in many ways.

By using the combination of fashion news, videos, both local and global, the Voice of Fashion gives a panoramic cultural view of Indian fashion online, its business, politics, its design dilemmas, fashion weeks, top sponsors and how consumers respond to Indian fashion and designers.

Some will say we are more a journal than a typical fashion magazine but since we uplink fresh pieces every day on Indian fashion and beauty trends, there is perhaps more to us than a regular fashion magazine. A democratized platform without advertiser plugs and sold spaces, The Voice of Fashion is an Indian magazine with depth and nuance that uses news and topicality to decode the cultural intersections fashion makes with books, cinema, literature, music and art.


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