Registration is already open for the three-day event, with our early bird discount ending this Friday, Oct. 11, 2024​. Returning to the Hyatt Regency in San Diego in beautiful Mission Bay, SANS 2025 will take place Feb. 19 to 21, 2025.

To date, confirmed speakers for the 2025 event include:

Eric Metz, Director, Sports and Strategic Brands, iHerb​
Dr. Darren Candow, Professor, University of Regina​
Dr. Scott Forbes, Associate Professor, Brandon University​
Kenneth Huntly, Vice President of Merchandising/DMM – Sports & Active Nutrition, GNC​
Scott Dicker, Senior Director of Market Insights, SPINS​
Spencer Lynn, National Director of Sales, Applied Nutrition​
Bob Durkin, Partner, Amin Wasserman Gurnani LLP​
Amber Littlejohn, Of Counsel, Ice Miller​
Robert Windsor Marriott III, JD MA, Director, Regulatory Affairs, American Herbal Products Association​
Joey Savage, Chief Executive Office and President, Savage Nutra​
Dr. Amanda Frick, Vice President of Medical Affairs, Thorne​
Erin Herdeman, Intellectual Property Attorney, Merchant & Gould​
Afif Ghannoum, CEO, CPG Radar​
Rachel Jones, MS, RDN, EVP, Chief Merchandising and Science Officer, GNC​
Dr. Ralf Jäger, Managing Member, Increnovo​
Clint Calder, Founder and Chief Executive Officer, ROCKON MEDIA​
Todd Pauli, Move Nutrition Network​

Click here for a copy of the Early Advance Program​​.

A booming market​

The whole performance nutrition supplements category grew by an impressive 34% for the 52 weeks ending Aug. 13, 2023, according to data from SPINS.

The event program features presentations and panel discussions from a range of stakeholders, including industry, academia, regulatory, market experts and more!

The 2024 edition was the largest SANS to date, attracting over 250 attendees from 13 countries.

One attendee of our 2024 event stated: “The highlight of the Sports and Active Nutrition Summit 2024 was its intimacy and dynamic blend of cutting-edge presentations and interactive discussions, providing unparalleled insights into the latest trends, innovations and strategies shaping the future of sports and active nutrition. We were truly one community learning together and how to provide solutions for our industry.”

Another attendee stated: “This was very educational, and I am walking away with a lot of key learnings on how to continue to grow the brand that I work on.”

Market-leading content​

The Sports & Active Nutrition Summit​ will feature sessions focused on:

• The Evolving Sports Nutrition Market
• The Regulatory Landscape: Clouds on the horizon or a bright new dawn?
• Creatine
• A.I.
• Women’s Health
• Social Media: Building a clear voice amid the noise
• The Microbiome
• Innovative ingredients
• And more!