Target’s New Collaboration with Diane von Furstenberg Includes an Exclusive (and Affordable) Line of Made-to-Order Furniture


Target is no stranger to designer partnerships, which the brand has been launching for 25 years with the goal of making the work of renowned designers more accessible. Now, the brand has announced its latest collaboration, this one with esteemed fashion designer Diane von Furstenberg, which will be available for a limited time only in-store and online. The new collection features more than 200 fashion and home items, including custom furniture, bedding accessories, and unique home decor.

The collection was designed in partnership with Target by Diane von Furstenberg and her granddaughter, Talita von Furstenberg, a fashion designer and model. Together, the two created statement homeware pieces and fabrics for the collection’s furniture pieces, in addition to clothing and other accessories. The collaboration features both archival Diane von Furstenberg prints and new, exclusive ones, including florals, animal prints, and more.

Just because the collection is high-quality (and glamorous) doesn’t mean Target will be getting rid of its typical affordable prices, though. Items in the Diane von Furstenberg for Target collection start at just $4, with most of the products ringing in at less than $50.

Target


Notably, the furniture available in the Furstenberg collection is highly customizable, a first for Target’s limited-time only collaborations. Buyers will be able to choose from seven exclusive, Furstenberg-designed fabrics for each furniture piece available in the collection, with prices starting at $300. These made-to-order pieces will ship in under four weeks—just in time for a spring refresh.

“Our partnership with Diane and Talita von Furstenberg represents Target at our best—curating an amazing and distinct assortment and offering it at exceptional prices,” said Jill Sando, executive vice president and chief merchandising officer of apparel & accessories, home and hardlines at Target, in a press release. “Guests will fall in love with this inspiring and broad collection. There’s so much to spark joy, just in time for new spring looks—available only at Target.”

The Diane von Furstenberg for Target collection will officially launch in-store and online March 23, but a special public launch event will take place in New York City on March 15 and 16. Cultural center The Shed will host the official launch of the collection, which will allow guests to take a first look at (and first shop of) the collection before its formal launch. The collection is only available while supplies last, though, so act quickly if you want to bring one of these limited-time offerings home.


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