The Blow Up Collection by Home Studyo Brings Playfulness to Home Decor


In a world where adulthood often signals the end of playful whimsy, Home Studyo challenges the status quo with its debut collection, Blow Up. Founded by Mathieu Van Damme of Case Studyo and Esther Noben of Toykyo, this Belgium-based design brand aims to inject a sense of childhood fun into home decor.

Blow Up isn’t just a collection of ordinary household items; it’s a celebration of imagination and creativity. From vases and carafes to planters and mirrors, each piece in this collection is meticulously crafted from clay in Portugal, defying expectations with its resemblance to inflatable objects.

What sets Blow Up apart is its vibrant color palette, boasting hues like Bone, Indigo, Lila, Moss, Coral, Yolk, and Sky. But it’s not just about color; the intricate detailing of faux plastic seams adds an element of surprise, challenging users to reconsider the texture and weight of each item.

Unlike mass-produced home decor, Home Studyo offers handcrafted designs at an affordable price point, bridging the gap between accessibility and exclusivity. Whether you’re arranging tulips in a purple vase or admiring your reflection in a round mirror, every piece invites you to embrace the joy of playfulness.

Looking ahead, Home Studyo plans to collaborate with artists, promising limited edition pieces that seamlessly blend with their in-house designs. So why settle for mundane decor when you can infuse your space with the whimsy of Blow Up? Explore Home Studyo’s collection and transform your home into a sanctuary of creativity and joy.

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