WATERLOO, Ill. — It’s not the clothes that make the woman – it’s the woman that makes the clothes.

Missy Toenjes, owner of The Clothes Line Boutique, has infused that philosophy into her shop in historic downtown Waterloo for the last 10 years.

“I love fashion, but I also believe the clothes you wear should make you feel amazing. We bring the latest trends and quality brands from several apparel markets throughout the year. But without the personal style and unique personality of the woman wearing it, a dress is nothing more than a garment. Our customers truly bring the clothes to life,” she said.

Tuesday morning, the boutique took us through holiday trends they are seeing this season. Missy explained that sequins, leather, statement sleeves, velvet and matching lounge wear are hot items this year.

The Clothes Line is offer a special for Show Me St. Louis viewers through the end of this week! Use code “showme10” when online shopping for 10% off your purchase.

Find an outfit, shoes, jewelry or accessories to suit your style at The Clothes Line, 100 South Market Street in Waterloo or online at tclboutique.com.

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