As we enter the final months of 2023, thoughts across the
travel industry turn to the year ahead and the strategies to drive success.

Woven through that thinking is the topic of technology –
which tools and solutions to use and how to use them in a way that maximizes
efficiency and, ultimately, drives revenue.

DataArt
is a global enterprise software development firm that partners with its clients
to build solutions that create success for their businesses.

As the company’s senior vice president of travel, transportation and hospitality,
Greg Abbott works to stay one step ahead on technologies and trends that are
shaping the industry.

In an
interview with PhocusWire, Abbott shares more details on the key technologies
for the year ahead and how they can impact the travel industry. On his list:
cloud technologies, artificial intelligence and data analytics.

“There’s
this
need for organizations to become data-driven,” he said.

“We’ve been saying that a long time, but it’s becoming more and
more critical that you are able to break some silos and to bring some integration
and interoperability between silos.”

Abbott also discusses some of the sector-specific topics that are
critical for future success, including content, new distribution capability (NDC), user data and mid- and
back-office settlement. And he explains how DataArt is moving ahead with using
generative artificial intelligence in its internal operations.

The full interview with PhocusWire’s Mitra Sorrells is below.