Timothée Chalamet’s portrayal of Willy Wonka has proven to be a box office magnet, with Warner Bros.’ Wonka earning a luscious $3.5 million in previews on Thursday night.

The figure is encouraging for the film’s opening weekend chances, as family-friendly holiday movies typically have good legs throughout the season.

Wonka is a prequel to Roald Dahl’s popular children’s book Charlie and the Chocolate Factory, chronicling the enigmatic candymaker’s origins.

In the 1971 film adaption, Chalamet, who has recently become a box office sensation, takes up the legendary role from Gene Wilder.

The film’s supporting cast includes Keegan-Michael Key, Olivia Colman, Hugh Grant, and Rowan Atkinson. Paul King, well known for his work on the Paddington series, directs the picture, promising a visually gorgeous and joyful adventure.

Early reactions to Wonka have been varied, with some complimenting Chalamet’s acting and the visual splendor of the picture, while others criticizing its departures from the source material.

The good preview numbers, on the other hand, imply that audiences are eager to witness Chalamet’s interpretation of the beloved character.

Wonka is expected to be a huge holiday box office draw, competing with Disney’s Avatar: The Way of the Dolphin and Sony’s Bullet Train.

Wonka has the potential to be a box office and critical darling because to its family-friendly appeal and star power.