Tips for Year-Round Support of Black-Owned Businesses


Black History Month is ending, but for workplace equity consultant and creator of Black White Green (BWG) Business Solutions Janice Gassam Asare, promoting Black-owned businesses is a year-round endeavor.

Asare offers advice on how to provide concrete help to these firms well beyond February.

  1. Connect entrepreneurs with necessary resources.
  2. Introduce valuable contacts both in person and through social media.
  3. Leave Google with wonderful ratings and testimonials.
  4. Give financial assistance wherever possible.