New York contemporary luxury fashion label Coach has always been renowned for successfully striking an enviable balance between exceptional quality and value where their accessories are concerned. But now, it looks to translate that appeal from wardrobe space to restaurant plates.
Following on the initial fanfare that the Coach Coffee Shop in the Grand Indonesia West Mall ushered, fans of the brand as well as inquisitive diners seeking out for a fresh new experience in Jakarta can look forward to the impending opening of the Coach Restaurant in the same shopping complex.
Coach Restaurant to soon debut in Jakarta
While specifics concerning the restaurant’s menu and overall ambiance have remained under wraps, Coach has indicated that offerings found in their inaugural culinary venture will echo the storied heritage of New York City, where the brand was first founded over 83 years ago in 1941.
Suppose the menu from Indonesia’s Coach Coffee Shop and Singapore’s vibrantly pink Coach Play Shophouse are reliable indications. In that case, Big Apple stalwart classics such as generously topped pizza slices, burgers, and pies will likely be found on the menu at the Coach Restaurant, alongside sweeter offerings that range from cakes to waffles and pancakes, translating into a truly All-American Affair that pays tribute to one of the world’s most recognisable cities.
The jury is out as to whether a bar will be incorporated into the dining space for cocktail sips, but coffee and non-coffee beverages that are befitting of the IG-savvy brunch crowd will remain the du rigeur.
With that said, Coach isn’t the first fashion company to venture into the dining sphere. For instance, Gucci’s highly successful string of Osteria Italian restaurants, Dsquared2’s Ceresio poolside dining experience, and the Armani Ristorante, have all set the tone for what a stylish foray into the culinary world should resemble, offering exceptional food with lashings of high glamour off the runway.
To stay in the loop on Coach Restaurant updates, follow their official Instagram page here.
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This story first appeared here.
(Feature and hero image credits: Coach)
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Written By
Benjamin Wong
Armed with an Advertising major from Lancaster University, Benjamin is a senior editor who has spent his time oscillating between the social media and digital media landscape since 2018. With a keen interest in fashion and good living, he has written for publications such as ERROR Digital, WORLD OF BUZZ, and KL Foodie. Beyond the keyboard, you can find ..Read More