Episode 4 of ‘What Kids Want: Explore Gen Z & Gen Alpha’s food choices


In the episode, kids were asked various questions, like, what are some foods you enjoy the most, and what makes them your favourites? When deciding on a place to eat, what factors do you consider? Are there particular types of restaurants or cuisines you prefer?

How do you feel about home-cooked meals compared to fast food or junk food options? Are there specific dishes or snacks you crave from each category?

Have your eating preferences changed over time? If so, what do you think caused these changes?

How do you balance your desire for delicious treats with the importance of consuming nutritious foods? What methods do you use to ensure you make healthy choices while still enjoying your meals?

In this episode of ‘What Kids Want,’ we hear from Mriganka, Sanvi, Arihaan, Adiraj, and Ahana as they share insights into their food preferences. Each child discusses their favourite dishes and the factors influencing their dining decisions. From comforting classics like butter chicken and naan to the diverse flavours of sushi, their culinary tastes span various cuisines. Some gravitate towards the familiarity of home-cooked meals, while others favour the convenience of fast food options. As they mature, their food preferences evolve, with some showing a preference for healthier choices. Despite their fondness for delicious treats, they strive to strike a balance by incorporating fruits, vegetables, and mindful portion control into their diets. These approaches allow them to enjoy their meals while also maintaining a healthy lifestyle.

These kids are adept at striking the right balance between their preferences and their health. They know how much to eat, what to eat, and where to eat it. So, it boils down to one simple mantra: they want their food to be both tasty and healthy.

The notion of food being tasty and healthy has become the ultimate desire for children. They understand the importance of nourishing their bodies while still indulging in flavoursome treats. It’s not just about satisfying their taste buds; it’s about fueling their bodies with the right nutrients to thrive.

As children navigate through a world filled with endless food choices, they are increasingly becoming conscious consumers. They seek out options that not only tantalise their taste buds but also contribute to their overall well-being. It’s a balancing act they’ve mastered, ensuring that every meal is a delightful blend of flavour and nutrition.

So, in essence, what kids want is food that not only excites their senses but also nurtures their health, allowing them to grow and flourish with each bite.


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